Mission Statement

Inform. Market. Grow

The Mission of the

American Tour Association

  • Promote and grow the group travel market.
  • Provide itinerary research and an efficient low-cost group reservation service to tour operator members.
  • Provide and maintain an online research-center (group tour planner) for tour operators and the traveling public.
  • Provide marketing support and exposure to tour operators for supplier members.
  • Represent the group travel industry for lobbying purposes.